Santiago Ruffa is a filmmaker born in Buenos Aires and currently based in Barcelona, whose work is distinguished by a unique gaze capable of discovering beauty in simplicity.

 

From a very young age he showed a special sensitivity for storytelling, and over the years he has perfected that innate ability to capture ephemeral but profound moments -transforming the everyday into something extraordinary. His visual style feels spontaneous and natural, as if it comes effortlessly, but behind each image beats a meticulous commitment to authenticity and detail.

 

Santi not only directs with the eye of an artist, but also with the soul of a writer. Each shot he creates contains a story waiting to be revealed, an emotion to be aroused, a connection to be established. His ability to masterfully balance emotion and humor allows him to construct narratives that are relatable, human and deeply resonant.

 

Whether in commercial projects or more personal work, his approach always starts from one premise: emotional truth. That philosophy, coupled with his refined visual language, has made him an ever-expanding creative reference, with collaborations spanning from Europe to Latin America.

 

With a career on the rise and an authentic voice in the world of film and advertising, Santi continues to explore new ways of telling stories - where the simple becomes sublime, and the ordinary, unforgettable.